Living Divani @ Max Mara
On the occasion of Milan Fashion Week, Living Divani designed the outdoor setup of the spectacular terraces at the Max Mara showroom, located between Corso Vittorio Emanuele and Piazza del Liberty, with a privileged view of the Duomo and its spires.
It is a meeting of two Italian excellences: on one side, Max Mara, founded in 1951 and recognized worldwide as a symbol of contemporary elegance, renowned for its iconic coats, impeccable suits, and fine fabrics. On the other side, Living Divani, ambassador of essential and sophisticated design, which on this occasion outfits the outdoor spaces of the Max Mara showroom with a selection of furnishings designed to interpret the unique atmosphere of the terraces with lightness and elegance.
The main area welcomes visitors with a spectacular Kasbah composition, a synthesis of modularity and comfort. Next to it, a convivial area is animated by the Wedge table, around which the refined and contemporary Rivulet seating is arranged.
A more intimate corner is instead created around the Kasumi family, offered in sofa, armchair, and coffee table versions, for a cozy and sophisticated atmosphere. A pair of Hi Tech armchairs then leads visitors to a new area, where two recent brand proposals define new spaces for light, customized relaxation: the Etoile tables paired with Cafè stools.
Finally, the last corner is arranged with Cafè armchairs positioned around the Jelly table, creating an informal and convivial set.
With this collaboration, Living Divani and Max Mara celebrate the most iconic week of Milanese fashion, giving life to a unique dialogue between architecture, fashion, and design, in a context that best expresses the strength and excellence of Made in Italy.